National health leads are seeking to help families to have the Best Start in Life with their high-profile campaign, launched in October 2025, and here at Touch Design we can work with you to offer the Best Start in Campaign Delivery.
Like many national campaigns, the Department for Education and the Department for Health and Social Care have put together a suite of campaign assets to help comms leads in the NHS and local authorities roll-out the initiative to local audiences.
They have produced everything on topics ranging from pregnancy, bonding with the baby, screen time, early years and preparing for school. They include digital and print‑ready resources which are a great help to local comms and marketing leads often working with low resource capacity and reduced budgets.
We have had feedback from comms leads that sometimes the national creative needs adapting for their local messaging or to sit better within their local brand guidelines. That’s where we come in. We have worked with teams in NHS commissioners and providers and in council education, public health and social care departments to take the creative assets and tailor them to local needs. These teams gain a whole campaign for the fraction of the cost of developing something bespoke.
In addition to campaign creative, we have worked with communications and marketing professionals in local authorities and the NHS to help deliver the actual campaigns, implementing the creative across different communications and advertising channels, as well as providing campaign evaluation. It’s that ‘extra pair of hands’ service that allows pressurised comms leads to focus on other tricky issues, safe in the knowledge that the campaign work is all in order.
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Give us a call on 0115 950 9394 or email info@touchdesign.co.uk